There are several

techniques that allow you to do a good job of web reputation while protecting the brand. It’s not enough just to have a recognizable name and create a unique logo : you need to take precise steps to avoid the worst with brand protection. Register the brand online now The easiest way to protect your name online: registering a trademark. This procedure, in Italy, must be performed at the Italian Patent and Trademark Office (UIBM) . The Patent Office guide to filing a trademark.

There are rules to follow to request the registration

of a trademark , you can find all the information on the MISE website , the Italian Ministry of Economic Development. However, once the procedure is completed, you are the only person who can use the trademark on the national territory for your products and services. This step also gives you the right to prevent other entities from using your trademark as registered. Buy your domain name The Sweden Phone Number List protection of your online brand automatically passes from the need to register a domain name to create a website. The domain will be able to identify your brand clearly and accurately as long as you also choose the main extensions. In fact, one of the main risks for your online name is the possibility of creating

identical websites with identical domains

Phone Number List,

but different TLDs. Therefore, it is always advisable to buy at least .it, .com and .net. Of course, you could go on but these at least are the most important ones. Clearly you must always monitor expiration times to avoid Cybersquatting (or domain grabbing) which awaits the possibility of buying domains from other companies and then reselling them at high prices or using them for Phone Number QA fraudulent and often incorrect activities. Occupy the serp with your content Once you have purchased the domain and a hosting, it is immediately advisable to create a website capable of positioning itself for the main keywords that concern your brand. But also all related searches that could be decisive for your online business.

Leave a comment

Your email address will not be published. Required fields are marked *