Episode of the Inception Podcast, where we spoke with she touched on a very important point for the success of events: it is . Essential to create the soul of the event, expressing the company’s culture . We can summarize this as the purpose of her event. The new generation of events that we see emerging at the moment is already born with a different purpose that goes beyond delivering quality content or holding an event just to sell more. That’s why in the 4th episode of our podcast, you’ll hear a conversation on answering one question: how to find the purpose of your event? And to help find that answer, we brought a special guest: Alex Lima . Brand Manager at specializes in brand positioning and differentiation for businesses, combining strategy. Collective and creative intelligence to shape results . That’s why Alex is the ideal person to talk to .
Change in the events market
André Rodrigues and Glauco Neves about this topic. By listening to the podcast you will learn: Presentation Presentation of Glóbulo; Importance of events having a clear purpose; “Holding events is selling a dream.” New events behaving as educational Lebanon Telegram Number Data spaces; An event is not just a sales tool; Participants are looking for interaction and new experiences at events. Events should learn to work with the creative economy; Importance of transcending the space of content in the event; Abuse different models to move away from the traditional. What happens at the event doesn’t need to die there.” How to find the purpose of the event Share real values; Create connections with the public. Tips for finding purpose; “Purposes can change. Final Tips Examples of how the public can actively collaborate with the event. Tips on study materials; Examples of purposeful events. Were you inspired by Alex Lima’s tips.
Applying the creative economy to events
You can also check out a in the city of Bom Retiro-SC: Episode links Material Tips Ebook – Branding at events: why do you need to think about it. Book Small USA Telegram Number List Data , by Martin Lindstrom Event examples .Web in Austin Did you like the podcast. Here at mobLee, the heart is open and the conversation is straight, so we await your feedback. You can send your suggestions and testimonials about the. Inception Podcast events desirable. We train the team and create criteria so that salespeople who reach the highest monthly goals . Have priority in choosing whether or not they want to participate in upcoming events.