hen we think about an event project, we immediately imagine it happening, the interaction between speakers and the public, and finally, its success on social media . But beyond that, the 3 phases of an event are also part of the project . The expectation, the various comments that the event was incredible, posts about the event experience and confirmation of participation in future editions… This all goes through the mind of the organizer or whoever is designing the event itself. However, many organizers forget to warm up the engines before the event even takes place. But what do you mean, Ana? Simple! Building content that encourages participants to experience what they are yet to experience, crazy, right? It’s about creating expectations in the right dosage, without leaving spoilers about what will happen, but bringing curiosity about what you are planning already in the pre-event . Because you awaken CURIOSITY! And isn’t that what moves people? What moves the world.
Why is it important to invest in content in the 3 phases of an event, such as pre-event
CURIOSITY, without it they would not have invented the wheel or discovered fire. So, I’ll leave you with some tips for before the event: Live a few weeks before the event; Share content from the previous edition; Post comments from participants in other events; Launch e-books that can help the participant prepare for the content that will be Hong Kong WhatsApp Number Data if it lasts several days. What if it’s the first event? Share the reason for this event; If you did research, share the results; Promote debates on this topic and how the market lacks this information; Schedule lives with the speakers and professionals who will participate. These actions seem simple, and they are. Combined with a good marketing team and excellent content, you warm up your event long before it becomes a success, already thinking about the 3 phases of an event. But there’s no point in generating curiosity, expectations and offering .
Think about it, how many times has content made you curious to know what that person was going to say
something much lower than what you promised. Then, my friend, you burn your film and everyone who is with you. So, keep these 3 tips in mind to create an incredible event that your participants will never forget! Don’t do anything other than what you really set out to do . In other words, don’t promise what you won’t deliver. Example: we are going Malaysia WhatsApp Number List to have 3 international expert speakers and blah, blah, blah… and on your list of speakers there is not a single one who has participated outside the country; Choose your speakers carefully, otherwise the event will belong to the speaker and not yours. This is a DANGER, getting big celebrities and in small events, the celebrity swallows your event and only he appears, your partners, publicize the place where the event will take place, truly be a partner with your partners. This rubs off on people, even if your event is your first and small.