The brands even establish ones must be to keep the reins in this very promising scenario. There are many options including creating authentic digital storytelling creating personaliz experiences and of course taking a fast and flexible approach to innovation and continuous customer changes. Unfortunately brands that fail to adapt to…
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Accessibility at events: much more than adding a ramp to the stairs
Before we start talking about accessibility at events, I’d like you to think about the last events you’ve attended and how accessible and comfortable they were. How did you feel? Accessibility is also about comfort and satisfaction, not just how you get there or get around. This is what defines…