You can see: how many views each image has had. How many downloads from press contacts or buyers. Sample requests recorded each season. These are just some of the metrics that will help you better understand the performance of your collections. Their internal use and. At the same time. Allow you to make decisions to optimize future releases and collections. Digital asset management systemexample of a launchmetrics digital asset report #2 maximize digital asset exposure today’s pr departments operate in an increasingly digital landscape. Where physical events have been transformed into virtual shows and showrooms into digital galleries .
Optimize internal workflows
Furthermore. The expectations of journalists and key opinion leaders have evolved towards b2b leads much faster and smoother experiences in the online space. Having a digital asset management tool suited to the needs of the fashion and lifestyle industry involves having features like galleries. These online showrooms will allow you to showcase collections in a digitally inspiring way. Maximizing opportunities for recipients to download high-quality images. Save them for later. Or even request samples. All from the same place. #3 optimize internal workflows marketing operations. Or operations in general. Are becoming increasingly important in a world dominated by multiple technologies.
Optimizing internal processes
Optimizing internal processes results not only in agility. But also in increased productivity and. Consequently. In a monetary impact on the business. Profitability comes not just from product sales. But from the effectiveness of teams working and leveraging technology in the right way. Digital asset management software facilitates how you store all your assets in one easily searchable place. Allowing access to global and local Phone Number QA teams at any time. From anywhere. Furthermore. This type of technology solves a problem that has always been present for fashion and luxury brands: the loss of samples or physical goods . In many cases.
