Instagram continues to be one of the most used platforms and has over a billion active accounts and now, in addition to using the social network to promote your brand and products , with the shopping function, you can invest in a type of marketplace.
If you haven’t created yours yet or want to learn how to use the tool, this is the place for you.
Keep reading!
What are Instagram Shops and how do I activate the feature?
With the feature that allows you to create your own store on Instagram, you can sell directly through the platform and organically display your products in a kind of digital showcase .
To have your own store on Instagram, it is important to pay attention to some necessary settings for your account. Initially, you need to have a business account on Instagram, linked to a page for your business on Facebook.
This way, your followers, who are also your Job Seekers Database potential customers, can view your products, share them with other users on the platform and also in stories.
The really cool part
when clicking on the products, it is possible to publish China Phone Number List a detailed description of the product, insert other images, suggest other products to the customer and the CTA to complete the purchase and visit the website or contact link on the page, in this case, external.
The purchase is not completed within Instagram, but it perfectly fulfills the process of attracting and speeding up conversion.
And the best part is that the user doesn’t necessarily have to be following your brand’s profile, often the “ explore ” tab ends up boosting and delivering the store to more and more people.